I am convinced there is a “Now gene” swimming inside every human body. A two-year child reaching out for a toy at the counter never sees next week as an option. A couple madly in love yearns to be together tonight, not tomorrow. Much of our postmodern economy, in fact, is built on the importance of Now: credit cards, downloadable music, video-on-demand, lottery tickets, to name but a few examples. Pundits call us the “instant society” for obvious reasons. If we have a “Now gene” that influences us towards instant gratification, I can easily guess its source of origin – our humanness.
On the one hand, you can make a case that this desire for the immediate isn’t altogether bad; perhaps it is the natural response that any person, bound by time and space, will inevitably have. On the other hand, Satan recognizes “Get It Now” as one of his most effective weapons, because it allows us to receive what we most desire without requiring any inward change on our part to get it.